BT Forum

To my extended Cadence family:

I have decided, after 8 rewarding years, that it is the time for me to sell Cadence. This has been a difficult decision because I have a deep passion for Cadence and what we stand for. I am at my happiest when I am in the Center, talking to you, and sharing the joy that cycling and triathlon brings to our lives.

The reason that I have decided to sell is because of geography, plain and simple. I have lived in California for the last 5 years and that has made my ongoing involvement increasingly difficult. A small, local business like Cadence needs and deserves local ownership. Although I am on the phone with our leadership team several times each week, it is not the same as being on site.

I am writing this letter to our customers because I am hopeful that one or more of you may be interested in carrying on the tradition. I can think of nothing better than one of our own taking over the mantle.

Meanwhile we continue to reinvest to make your home away from home an even better place. We are renovating the services area to create more retail space for accessories and a third mechanic's stand, and we are renovating upstairs to freshen up the training space and add space to display all of our bikes. Speaking of bikes, we have bolstered our lineup with the addition of Fuji to our road lineup and are making a big commitment to Mountain biking with Cannondale, Orbea and now Yeti too.

That's not all we have been busy with. You will notice that we have a brand new website, and are standing behind our customers with guarantees unparalleled in the industry. If you are not aware of the all the new programs be sure to give us a call.

I want to thank you for your support over these last 8 years and hope that you like all the positive changes. Meanwhile if you have some interest in discussing a purchase of Cadence please give me a call.

Thank you and safe riding,

Jay
jay@snider1.com