Subject: Two reasons (1 ) Softrides are strange looking to most folks, so they have this idea that it's bad because it's different. Not only that, but they're not legal for ITU or UCI racing, so the distribution is virtually ALL in USA. So... That means that, no matter what, Softride is destined to be small.
(2 ) Softride was looking for a buyer for their bike division last year, and didn't find one. So they're not currently making bikes. They're servicing their current customers for parts, as best they can (and they're pretty responsive ), but no new bikes until some one steps up to buy the division.
I have nothing against Softride (I have 3 of them ), but they've got some strikes against them in the bike and economic world. I don't see them lasting long. |